Do: Extend Your 30-Second Elevator Pitch
DO NOT: Come With Something to Sell
Help us recognize when your offering would be useful, and help us recognize those people who will benefit from doing business with you.
DO: Come Prepared
DO NOT: Present Videos
DO: Ask Questions if Anything is Unclear
We suggest putting a signup form on your website so people can opt in. Or make a webpage where people can download your content if they’re interested in learning more.
If your intent is to SELL, and/or if you’re just going to copy and paste a form letter to make your correspondence appear direct and personal, then that would not be appropriate.
Spotlights are limited to fifteen (15) minutes plus five (5) minutes for questions and answers Please craft your content appropriately for the time allotted.